Adjust the sliders that you are interested in until you get the body shape you like. Click Preview Small and Preview Big and an image will appear for both sets of sliders. Under Preset, choose the option that most closely fits what you want your player character to look like. Select CalienteBody as Outfit / Body, which is the mesh that you are editing if you chose the "no underwear" version or Caliente Undies if you chose the underwear version. 
In the Skyrim data folder, browse to \CalienteTools\BodySlide. McDonalds television commercials are a series of one brand association after another, starting with the yellow arches in the lower right corner of the screen and following with associations of Big Mac, Ronald McDonald, kids, Happy Meal, consistent food quality, etc. A positioning statement tells, in one sentence, what business the company is in, what benefits it provides and why it is better than the competition. Brand personality adds emotion, culture and myth to the brand identity by the use of a famous spokesperson (Bill Cosby – Jello), a character (the Pink Panther), an animal (the Merrill Lynch bull) or an image (You’re in good hands with Allstate).īrand associations are the attributes that customers think of when they hear or see the brand name. A good brand name gives a good first impression and evokes positive associations with the brand. It is this emotional relationship with brands that make them so powerful.īrand identity includes brand names, logos, positioning, brand associations, and brand personality. The fond memories of childhood and refreshment that people have when they drink Coke is often more important than a little bit better cola taste. While Brand X cola or even Pepsi-Cola may win blind taste tests over Coca Cola, the fact is that more people buy Coke than any other cola and, most importantly, they enjoy the experience of buying and drinking Coca Cola. 
When you think Nike, you might think of Michael Jordan or “Just Do It.” When you think IBM, you might think “Big Blue.” The fact that you remember the brand name and have positive associations with that brand makes your product selection easier and enhances the value and satisfaction you get from the product. When you think Volvo, you might think safety. Brand is the proprietary visual, emotional, rational, and cultural image that one associates with a company or a product.
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